You’ve probably already determined that you need a custom menu cover. Custom covers are a nice way to make a good impression on your restaurant’s customers as soon as they are seated. The thought of designing your own menu cover from scratch, however, can be a little overwhelming. The sheer number of options available can stun you into paralysis. Fortunately, by focusing on your options one step at a time, you can get past your paralysis and design the perfect unique menu cover for your restaurant.
The first decision you must make with regards to your custom menu cover is its size. Do you envision your menu as an over-sized guide to dining at your restaurant? Perhaps you prefer a smaller size that is easier for diners to handle. You have many different size options in your menu cover choices. In addition, you can choose to have a single-page menu or one that feature multiple pages.
The color of your custom menu cover also makes a large impact in your design. Does your restaurant have a signature color? You can opt to continue that theme by choosing a menu cover of the same color. On the other hand, if you’d prefer your menus to remain in the background at your restaurant, you can always choose to go with an understated color like black or navy blue.
Binding is another consideration in the design of your custom menu covers. Some covers are bound by leather. If you foresee the need to add pages to your menu in the future, however, you might prefer to select a cover that allows you to make those changes. Some menu covers are similar to three-ring binders and make inserting new pages a cinch.
You will certainly want to include your restaurant’s name and logo on your custom menu covers. How will you add them? Perhaps you envision a colored logo inserted behind protective plastic. High end restaurants may prefer to have the logo embossed upon leather covers. You may even decide to get the best of both words by having a window cut into your leather cover that allows the logo printed on the next page to be visible from the outside.
Ultimately, you’ll also want to be certain that your overall menu cover design blends with the atmosphere of your restaurant. A fun, quirky restaurant may require a menu cover that is as unique as it is. Alternatively, a more casual, no-frills restaurant may simply need a basic menu cover that identifies the restaurant. Consider the restaurant’s promotional materials to get an idea of the type of environment you hope to create.
Now that you’ve given due consideration to each of these design features, your custom menu cover should be close to being finished. You have a detailed idea what type of menu cover you will need and how you would like it to look. All you have to do now is choose a vendor and make your order. At last, you can move on to other parts of running your restaurant business.
